PBR World Champion Mike Lee

2004 PBR World Champion Mike Lee

A sponsorship with World Champion Bull Rider Mike Lee can be a strategic and 

beneficial move for your company.

​Why sponsor Professional Bull Rider World Champion and 

Built Ford Tough Series (BFTS) Champion Mike Lee?

• Mike Lee is considered one of the most consistent and successful bull riders in PBR history.
• 2004 PBR World Champion and BFTS Champion in the same year.
• Been in the elite PBR Built Ford Tough Series (BFTS) 16 consecutive years, which is a record.
• Qualified for the PBR BFTS Finals 16 consecutive years, which is a record.
• Has ridden over 500 PBR BFTS qualified rides, which only two other riders in PBR history has accomplished.
• Is consistently at events, not taken out by injury. He has been able to represent the companies that he endorses.
• Lee only takes off two weeks a year, otherwise is competing around the country – representing company’s brands with him.
• Lee works hard to attend every autograph signing available and will typically be the first one there and the last one to leave.
• Lee has a huge and loyal fan base.
• Lee's social media posts recognize his sponsors, shares their pages/links, websites, and promotes their products.

Mike Lee – Professional Bull Rider Stats

Career Stats:

• Attended over 696 PBR events
• 1568 PBR outs
• 796 Rides
• 37 90 pt Rides
• 50 event wins
• 177 top 5’s
• 289 top 10’s
• 101,160.69 Total points earned in the PBR 
• 12,175.50 Career Final Points 
• 88,063.33 Career BFTS points
• #6 All Time PBR Money Earner with more than $3,913,035.62
• Has competed in 16 consecutive World Finals, and 16 years in the PBR BFTS which is a record in the PBR
• 13th place in the PBR Touring Pro Division 2017
• 35th place in the PBR Real Time Pain Relief Velocity Tour 2017
• 30th place in the PBR BFTS 2017

Other important stats:

• 2004 World Champion
• 2004 World Finals Winner
• First PBR bull rider to win both events in one year
• He has been in top standings every year for his entire PBR career.
• Qualified for 16 World Finals Competitions held each October in Las Vegas, NV
• 1 of 4 riders in the 20 year history of the PBR with more than 800 outs (times on a bull at events)
• 1 of 3 PBR athletes with over 500 PBR BFTS qualified rides (rides that made the 8 seconds requirement)
• Won the Calgary Stampede in 2008
• Represented the USA in the 2010 World Cup, an event where 25 riders, from 5 different countries, compete
• Finished in the Top 10 of the world standings 7 times

According the PBR Website article, Winners of the 2015 BFTS Summer Break, “Mike Lee was the PBR’s strongest bull rider for the second consecutive summer.”

Mike Lee World Finals Standings by year show his consistency and success in this industry:

• 2017      30th
• 2016     10th
• 2015     18th
• 2014     7th
• 2013     10th
• 2012     13th
• 2011     17th
• 2010     5th
• 2009     28th
• 2008     8th
• 2007     15th
• 2006     3rd
• 2005     36th (due to injury, but still made finals)
• 2004     1st
• 2003     6th
• 2002     11th​

2018 Events entered:

Jan. 12 / Jackson, Tennessee CBR

Jan. 13 / Augusta, Georgia / American Bull Riders Assoc. Bull Riding

Jan. 19 / Toledo, Ohio / Pro Rodeo Xtreme bull riding

Jan. 27 / Fort Worth Stock Show Pro Rodeo

Feb. 1 / Bismarck, North Dakota, Pro Rodeo Xtreme bull riding

Feb. 10 / Jackson, Mississippi / Dixie National Pro Rodeo

Feb. 16 / Los Fresnos, Texas / Pro Rodeo

Feb. 17 / Lufkin, Texas CBR

Feb. 21 / American Qualifier

Feb. 24 / El Paso, Texas / Tuff Hedeman Bull Riding Tour

March 3 / Las Vegas, Nevada / Tuff Hedeman Bull Riding Tour

March 17 / Bossier City, Louisiana / Tuff Hedeman Bull Riding Tour

March 24 / Salina, Kansas / CBR

April 7 / Fort Worth, Texas / Tuff Hedeman Bull Riding Tour

April 24 / Wharton, Texas / Pro Rodeo Xtreme Bull Riding

April 27 / Athens, Texas / Pro Rodeo

April 28 / Lufkin, Texas / Pro Rodeo

May 5 / Las Cruces, NM CBR

May 11 / Crockett, Texas / Pro Rodeo

May 12 / Bridgeport, Texas / Pro Rodeo

May 17 / Jacksonville, Texas / Pro Rodeo

May 18 / Killeen, Texas, Pro Rodeo

May 19 / Open Bull Riding / Nocona, Texas

June 2 / Hugo, Oklahoma / Pro Rodeo

June 6 / Gladewater, Texas / Pro Rodeo Xtreme bull riding

June 8 / Woodward, Oklahoma / Pro Rodeo

June 9 / Hoxie, Kansas / CBR

June 15-16 / Bismarck, North Dakota / World Champions Challenge

June 20 / Williston, North Dakota / CBR

June 22 / Williston, North Dakota / CBR

June 28 / Dickinson, North Dakota / Pro Rodeo June 29/ Sidney, Montana / CBR

July 25-26 / Cheyenne, Wyoming / Pro Rodeo
Aug 1 / Rifle, Colorado / PRCA Pro Rodeo Xtreme Bulls Garfield County Fairgrounds
Aug 2 / Castle Rock, CO / PRCA Pro Rodeo Xtreme Bulls Douglas County Fairgrounds
Aug 17 / Denton, TX / PRCA North Texas State Fair & Rodeo
Aug 22 / Mitchell, SD / PRCA Pro Rodeo Xtreme Bulls
Aug 24 / Range Days Rodeo / PRCA Pro Rodeo 
Aug 29 - 30 / Huron, SD / Tuff Hedeman Bull Riding

Mike Lee Facebook - click here

Mike Lee Twitter - click here  @mikeleepbr

Mike Lee Instagram - click here @mikeleebullrider

Mike Lee Clothing Line - www.mikelee8seconds.com
Mike Lee Website - www.mikeleetakingthebullbythehorns.com

Website and Social Media Stats as of July 2018
Facebook:

• Total Page Likes - 32,000
• Reach - 512,719
• Increase in page likes: 2,502
• Post Engagements - 115,611
• Post on 3/28/17 within 24 hrs post reached 63,100
• Video views - 227,060

Twitter:

• Followers 12.800
• Tweet Impressions - 85,100
• Profile visits - 4,207
• Mentions 218
• PBR tweet example stats: 38 retweets 157 likes  https://twitter.com/PBR/status/825583195244503040
• Top Mention - 43 retweets 152 likes

Instagram:

• Followers 29,900
• Posts - 590

SPONSORSHIP:

There are multiple places for logo placement:

• front of vest
• back of vest
• shirt - sleeve, collar, front, back
• chaps
• hat
• helmet - sides, top

Internet:

• Facebook 
• Twitter
• Instagram
• website
• YouTube

 Other:

• photo shoots
• autograph signings
• videos

Ways to sponsor:

• monetarily
• product equivalent to a monetary sponsorship
• travel - air fare, gas cards, rental car
• equipment such as tractor, bull riding equipment, arena equipment, truck, car, etc.

Sponsorship levels can include a variety of the above as well as for different amount of time.

For details, email smith@smithprollc.com